Don’t Overlook the Importance of Breakfast at your B&B

It is 50% of the name!

A while ago, I was interviewed on Martha Stewart Living Radio about owning a bed and breakfast, and of course, breakfast was a large part of the discussion!

Part of my role as The B&B Coach is to make sure I stay up-to-date on trends, issues and forecasts that affect bed and breakfast businesses, so that I can make sure my clients have the best information available.

There was a recent survey of 1,500 B&B guests and 600 owners (and verified based on my personal experience with my B&B and guests).  Watch this video to see what the results were



When booking at a bed and breakfast and food, guests say they look for:

  • Breakfast included in the room rate (91%)
  • Organic food is more important to millenials than older travellers; all groups enjoy locally grown foods
  • All age groups think “low fat options” are a nice-to-have
  • Requests for special diets – especially gluten free, lactose free, and vegetarian – are on the rise
  • 37% want free guest pantry with snacks

Here is the information from bed and breakfasts and inn owners as to what they provide:

  • 71% provide a full breakfast with set menu
  • 22% provide a full breakfast, cooked to order
  • 13% provide a continental breakfast

How do owners serve their breakfast?

You will have to decide what works best for you depending on how much space you have in your dining area.  B&B owners reported the following styles of breakfast service:

  • 52% provide table service
  • 46% use multiple tables
  • 38% offer family style/communal
  • 34% make available an in-room breakfast

When is breakfast served?

The trickiest thing I found in balancing guest requirements was the timing of breakfast! Over the years, I have heard a variety of different solutions used by bed and breakfast owners, including:

  • a range of time that breakfast is available
  • a specific time set by the host that breakfast will be served at
  • two seatings (an early and a late)
  • breakfast ordered the evening before

Some of the other things to do you need to keep in mind about the breakfast you want to offer at your bed and breakfast are:

  • Who is your guest and what do they prefer?
  • How many breakfasts are you serving/over what time frame?
  • How much space do you have to set your table/s up in?

Once you answer those questions, you’ll be able to make a much better decision as to what will work at your bed and breakfast!

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To begin your journey of discovery to see if owning a bed and breakfast is right for you, download “3 Questions Everyone Who Wants to Own a Bed and Breakfast Asks – or Should!”

And check out more on-line video training on Susan Poole, The B&B Coach’s YouTube Channel – and don’t forget to subscribe!

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